Success Story Ontario Association of Youth Employment Centres (OAYEC)

“Revenue diversification is an explicit element of our strategic plan. The plan does not specify how we will achieve this. Rather, that is left up to staff to do the operational and business planning and come up with recommendations. This has allowed us to pursue and prioritize different revenue streams without confining us to a single project or specific WAY of generating that funding.”

Food For Thought

Like in every path, planning is critical. As the old saying goes: “If you fail to plan, you should plan to fail.”

You must never undertake communication activities, whether they be media relations, advertising new service offerings, promotions, or e-bulletins, without having a well thought through strategic communications plan.

You need to do your market research, understand your brand identity, have thoroughly tested messaging, and well-designed communications messages.

Communications Planning (pdf)

Project PartnersONESTEP OAYEC ACTEW
Special Thanks to Our SponsorsTHE ONTARIO TRILLIUM FOUNDATION EMPLOYMENT ONTARIO