Recommended Resources

Strategic Leadership and Information Technology: How to plan for technology without understanding how it works

TechSoup.org is a U.S. based site offering non-profits a one-stop resource for technology needs by providing free information, resources, and support. TechSoup provides instructional articles and worksheets for non-profit staff members who utilize information technologies, as well as technology planning information for executives and other decision makers. The TechSoup web site offers additional support through discussion forums, newsletters, and service directories.

The Centre for Social Innovation, based in Toronto, offers the Social Enterprise Development Program – From Ideas to Action – a hands-on training program. 

The Enterprising Non-Profits web site is a source of information on their programs and a resource for social enterprise development.

The Management Library provides very good definitions of advertising, marketing, promotion, public relations and publicity: 

The Ontario Healthy Communities Coalition and The Health Communication Unit of the University of Toronto have produced an on-line course to help not for profit organizations plan and prepare winning proposals. It is a self-directed course with six modules, i.e. Developing (or Revisiting) Your Program Plan, Seeking Funding, Managing the Proposal Development Process, Developing Your Proposal; Producing and Packaging Your Proposal, and Submitting and Following-up. A course book and worksheets are available as free downloads.

The Power of Exhibit Marketing
By Barry Siskind

The Social Enterprise Alliance is a US-based association of individuals and organizations who are involved in building effective, more sustainable non-profits through earned income strategies.  It has various membership levels, a good e-newsletter, discussion board, and annual conference.

Voluntary Gateway is a website that provides information and resources on issues of interest to non-profits and voluntary organizations.

A form to help you compile the various types of information you need to design an effective, comprehensive, and user-friendly company Web site.

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