Communications Financial Vibrancy

Financially vibrant organizations are able to tell the story of who they are and what they do for community, clients, employees and funders in a compelling way. While every one is able to communicate mission and vision, fewer organizations can tell a compelling story about how they are making a difference.

For for-profit firms, a ‘value proposition’ is a short story that sets out clearly what the organization produces and why the consumer should purchase it. Nonprofits can tell similar stories, what outcomes they produce and why a funder should invest in this work.

Getting your message out as an organization, and developing an identity in your community is essential to your agency’s financial vibrancy.

Public Relations, Marketing & Branding

Success Stories | Lessons Learned

Government Relations

Success Stories | Lessons Learned

Recommended Resources

The Management Library provides very good definitions of advertising, marketing, promotion, public relations and publicity: 

Project PartnersONESTEP OAYEC ACTEW
Special Thanks to Our SponsorsTHE ONTARIO TRILLIUM FOUNDATION EMPLOYMENT ONTARIO